Social Selling Education and Certification

taught by Hootsuite Academy

Course description

Hootsuite’s course on Social Selling teaches Sales Professionals to leverage social media to save time, drive a larger number of better qualified leads, and increase deal sizes.

Social selling consists of three main components - establishing a professional social media presence, researching and planning your social selling activities, and last but not least, prospecting and engaging on social media.

We’ve therefore organized this course around these main topic areas:

  • Looking the Part: Onboarding and Set Up
  • Social Researching and Planning
  • Social Prospecting and Engagement

This certification exam tests your knowledge of the essential elements of social selling, including profile setup, setting researching and planning, and social prospecting and engaging.

Hootsuite Academy
Hootsuite Academy

Hootsuite is trusted by thousands of global enterprises, millions of users, and 744 of the Fortune 1000 companies to manage social media accounts, engage audiences, and measure business results. As the world's most widely used social relationship platform, Hootsuite is the number one resource and partner in social media education.

Hootsuite's courseware is the result of on-going collaborative efforts between dozens of social media experts, a team of best-in-class writers, researchers, and video producers.

By consulting closely with a panel of industry recognized leaders, in addition to its own internal subject matter experts, Hootsuite develops its courseware based on years of professional experience and a breadth of insight into industry trends and the challenges of today's social businesses.

Course Curriculum