Hootsuite Platform Education 2018

taught by Hootsuite Academy
  • 39 Videos
  • 7 Quizzes
  • 31 Texts
  • 2.5 hrs

Course Curriculum

Welcome to the Hootsuite Platform Course Certification!
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Chapter 2: Advanced Uses of Hootsuite
CHAPTER 2 Overview
LESSON 1: Hootsuite Engagement: Advanced Tactics
1.1 How to Create Twitter Lists in Hootsuite
1.2 How to Engage Your YouTube Community with Hootsuite
1.3 How to Listen and Engage on Instagram Using Hootsuite
1.4 Using Geo-Search to Find Relevant Conversations with Hootsuite
1.5 Quiz
1.6 Additional Reading
LESSON 2: Hootsuite Publishing: Advanced Tactics
2.1 How to Use the Hootsuite Publisher
2.2 How to Schedule Messages in Bulk Using Hootsuite
2.3 Advanced Publishing Tactics in Hootsuite: Drafts and Photos
2.4 How to Curate Content Using the Hootsuite RSS Feed
2.5 Creating Branded Web Addresses Using Hootsuite Vanity URLs
2.6 Link Settings in Hootsuite Composer
2.7 Getting Started with Hootsuite Boost
2.8 Quiz
2.9 Additional Reading
LESSON 3. Hootsuite Campaigns: Advanced Tactics
3.1 How to Use Advanced Campaigns in Hootsuite
3.2 Additional Reading
LESSON 4. Hootsuite Analytics: Advanced Tactics
4.1 An Introduction to Hootsuite Analytics
4.2 How to Use Boards in Hootsuite Analytics
4.3 How to Share and Collaborate with Hootsuite Analytics
4.4 Quiz
4.5 Additional Reading
LESSON 5. Hootsuite Mobile: Advanced Tactics
5.1 Using the Hootsuite Mobile App for Team Collaboration
5.2 Additional Reading
LESSON 6. Hootsuite Platform: Advanced Tactics for Administrators
6.1 Introduction to Hootsuite Organizations and Permissions
6.2 Quiz
6.3 Additional Reading
LESSON 7. Hootsuite’s Ecosystem of App Integrations (OPTIONAL)
7.1 Google Drive and Hootsuite
7.2 SalesForce and Hootsuite
7.3 Marketo and Hootsuite
7.4 Hootsuite RSS Syndicator Pro
7.5 Review Trackers and Hootsuite
7.6 Hootsuite and ZeroFOX
7.7 Talkwalker and Hootsuite
7.8 Next Steps
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Chapter 3: Hootsuite Platform Certification Exam 2018
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Course description

Hootsuite is trusted by 16+ million users in 175+ countries and is the industry standard for social media management. 

With Hootsuite’s Platform Education and Certification, you’ll develop the skills to use core Hootsuite products to their full potential -- giving your social media efforts a significant efficiency boost and a major leg up on the competition.


Designed and produced in consultation with product experts, practitioners  and social media strategists, our industry leading certification equips social media professionals with the practical guidance they need to master this powerful tool. 

Key Benefits

  • Master the Hootsuite dashboard, learning skills including composing and scheduling multimedia messages, listening for relevant conversations, and managing social media campaigns. 

  • Learn the ins and outs of Hootsuite’s mobile app, enabling you to remain engaged and responsive regardless of location.

  • Learn to manage multiple of social media accounts and gain skills for engaging with your social media audiences thoroughly and in a fraction of the time. 

  • Master the use of analytics and reporting tools to showcase your social media success.

  • Learn how to benefit from the many applications available in the Hootsuite App Directory

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Hootsuite Academy
Hootsuite Academy

Hootsuite is trusted by thousands of global enterprises, millions of users, and 744 of the Fortune 1000 companies to manage social media accounts, engage audiences, and measure business results. As the world's most widely used social relationship platform, Hootsuite is the number one resource and partner in social media education.

Hootsuite's courseware is the result of on-going collaborative efforts between dozens of social media experts, a team of best-in-class writers, researchers, and video producers.

By consulting closely with a panel of industry recognized leaders, in addition to its own internal subject matter experts, Hootsuite develops its courseware based on years of professional experience and a breadth of insight into industry trends and the challenges of today's social businesses.