Advance your social media skills and career

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Course Information

  • Course Fee:

    Free

  • Skill Level:

    Beginner

  • Class Duration:

    2H 30M

Course Introduction

Hootsuite’s free platform course provides the knowledge and skills to use the full suite of Hootsuite social media management tools. Learn how to utilize these tools to boost the impact of your social media efforts, driving results and proving your ROI.

Video Transcript | Intro

Social media activity doesn’t stop when you step away from your desk. The Hootsuite Mobile app for iOS and Android lets you manage your social media content and conversations when you’re on the go. 


Download the App 

To get started, download the app from the app directory, then login with your Hootsuite credentials.  


Hootsuite Mobile gives you access to your Streams, Publisher, Composer, Inbox, and Settings.


Streams

Your engagement streams will be pre-loaded, based on how your desktop dashboard is set up.  Use engagement streams to find and respond to comments quickly, just as you would on desktop.  You can reposition streams and tabs as needed, and even create new ones. For example, if you’re at a conference, use Search to find the event hashtag;  then add it as a stream to connect with other attendees. 


Any new streams added in mobile automatically sync with your desktop Hootsuite dashboard. 


Compose 

Let’s now look at how to publish a message with Mobile.  Tap compose and select the social networks you want to publish to.  Write your message, then add a photo, GIF, or video. 

Depending on your plan type, you may also have access to your content library. 


If you include a link, shrink it to save space and track click-throughs.  To mention a user, start typing their username then pick their handle.  Finish by tapping Send Now, Auto-Schedule, or Schedule a custom time; then click to send. Or, you can save it as a draft to come back to later. 


Publisher

Now let’s take a look at the Publisher.  The publisher is where you can see scheduled and draft posts in calendar view or list view. You can edit message details, such as publishing times or content.  Tap a timeslot to create and schedule a brand new message. 


For Plans that have the Message approvals feature, you can view messages that require sign off by an admin, right here. 

  

Inbox

Some users may also have access to Hootsuite Inbox.  With Inbox, you can manage your conversations across different social channels. In one place, you can filter all your inbound messages by network and assignment status, reply to them, or assign them to a colleague. Swipe right to mark a message as done.


If you have any questions or need additional guidance on using Hootsuite Mobile, click on the Help button to access a range of resources.  



Check out our features page to learn more about what you can accomplish with Hootsuite.