Course Information

  • Course Fee:

    Free

  • Skill Level:

    BEGINNER

  • Class Duration:

    2H 30M

Course Introduction

Hootsuite is trusted by 16+ million users in 175+ countries and is the industry standard for social media management.

With Hootsuite’s Platform Education and Certification, you’ll develop the skills to use core Hootsuite products to their full potential, boosting the impact of your social media efforts, driving results and proving your ROI.

Course Curriculum

  1. Chapter 1: The fundamentals of Using Hootsuite

    Course Level: Beginner

    The Fundamentals of Using Hootsuite chapter will teach you the advantages of using Hootsuite to manage your social media presence and the best practices for quickly setting up your Hootsuite dashboard.

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    • Course Welcome
    • Welcome to Hootsuite’s Platform Training
    • Course Details
    • Lesson 1: The Hootsuite Platform: Fundamentals
    • An Overview of the Hootsuite Dashboard
    • How to Add a Social Network in Hootsuite
    • Additional Resources
    • Lesson 2: Hootsuite Engagement: Fundamentals
    • Social Listening with Hootsuite Streams
    • How to Engage with Your Audience Using Streams
    • Additional Resources
    • Lesson 3: Hootsuite Publishing: Fundamentals
    • Using the Hootsuite Composer
    • Hootsuite Photo Editor
    • Scheduling Instagram Posts with Hootsuite: Mobile Notification Workflow
    • Scheduling Instagram Posts with Hootsuite: Direct Publishing for Business Accounts
    • Pinterest Publishing with Hootsuite
    • Using Hootsuite to Manage LinkedIn Pages
    • Additional Resources
    • Lesson 4: Hootsuite Mobile and App Directory
    • How to Use the Hootsuite Mobile App
    • How to Use the App Directory in Hootsuite
    • Additional Resources
    • Chapter 1 Quiz
    • Next Steps
  2. Chapter 2: Advanced Uses of Hootsuite

    Course Level: Intermediate/Advanced

    Learn advanced publishing techniques such as bulk uploading, managing RSS feeds, advanced engagement techniques like geo-targeting and social media search, advanced Hootsuite Analytics functionality, and more.

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  3. OPTIONAL: Hootsuite Platform Certification Exam

    Price: $99 USD

    Take our exam now to earn your official certification—proving your expertise to employers and clients.

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Social Media Experts consulted on this course